Friday, 20 February 2009

5.3 Jezebel

5.3 Find some well read blogs outside of the New Media Cultures community that impress you and analyse how the author respondents use the blog as a forum to represent themselves and share ideas.

One blog I have recently stumbled upon is Jezebel. This blog is targeted at women and the tag line reads “Jezebel: Celebrity, Sex, Fashion for Women”. It very much reminds me of a magazine in the type of stories it blogs about and the informal tone it uses which I would say appeals to women, giving the impression that it is fun and light hearted.

One thing which I think is particularly interesting about this blog is that it has a regular post called “Reader Roundup” where there is a summary of the best and worst comments made on the blog of that day. This sort of acts as a way by which appropriate and inappropriate comments are deemed, and therefore gives a good indication of the “way things are done” in this blog.

Whilst I think that lots of the comments can be a bit bitchy on this blog, lots of the stories also have the same bitchy tone, for example, “Kate Bosworth Is Happy To Be Attacked By Appliqué" and "We're Just Not That Into This Month's Marie Claire". To me it seems as if that in order to be fit in with this blog you have to have strong opinions and not be afraid to tell people about them, especially when it comes to fashion and beauty. People tend to present themselves as having strong opinions, which I think often boarders on bitchy and often disagreements often immerge.

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